Brief Overview:
- What is your employee brand?
- If you don’t have a defined employee brand, what is your perceived employee brand in the marketplace?
- How are you positioned in the market?
- How does your positioning match your human capital strategy?
- How is your employee brand integrated with the company brand?
- How is your employee brand communicated?
- How is your employee brand embedded into human resources programs?
Working in partnership with you we help answer questions such as:
Expanded Explanation:
Define and document the employee brand in reference format serving as a guide for all human resource programs.
Audit your communication forums, ranging from websites to benefit communications for consistency with employee brand.
Assess employee perceptions of employee brand as well as inconsistency with stated brand.